In response to an article on the Travolution website that claims Mr Greenacre (Director of The Co-operative Travel Group) said travel technology providers"overpromise, overprice and underdeliver" (http://www.travolution.co.uk/articles/2010/04/27/3455/tti-co-op-boss-says-tech-companies-are-unrealistic.html) Laura Rudd, Digital Trips Head of Digital Media commented that:
It is true that some travel tech firms charge unprecedented amounts because they ‘re-invent the wheel’ each time; this just isn’t necessary if you have a ‘best practice’ approach. We utilise tried and tested functionality and package it up so technology can be slotted together seamlessly (as if it were Lego) and websites launched sometimes within days, not months.
Some agencies are making promises that they can’t deliver, but from my experience, the keystone to successful delivery of any website is project management. We implement a fully managed project lifecycle that defines each stage of the project and provides real objectives - clear project objectives eliminates all of the hidden costs.
With our fixed price Travel Packages, long gone are unrealistic timescales, un-tested functionality and extortionate pricing – it’s just functional travel websites that are custom designed, that work from day one and are delivered when promised. Digital Trip is one agency that Mr Greenacre’s remarks do not apply to! To see Laura's comments, visit:
http://www.travolution.co.uk/articles/2010/04/27/3455/tti-co-op-boss-says-tech-companies-are-unrealistic.html